Market America | SHOP.COM
International Convention
A live arena show in a massive coliseum, run as a hybrid broadcast for Market America's distributors around the world, with interactive recognition across multiple continents.
- Client
- Market America | SHOP.COM
- Where
- Greensboro, NC
- Venue
- Greensboro Coliseum
The brief
In a season of hybrid events that seemed to live on forever, Market America decided to take things to the next level: a live show inside a massive coliseum, broadcast at the same time to viewers around the world.
What we did
We tackled every challenge of a large arena show, with all the bells and whistles that entails, while keeping the virtual experience just as strong. Multiple Zoom calls, recognition across continents and tons of online participation made the virtual attendees feel like they were in the room with the live audience.
We packed the stage with special effects, from cryo to pyro, and a booming sound system that shook the house. Everyone who took the stage was welcomed with excitement and a lot of pyro.
- 6Countries watching
- 2Broadcast languages
- 150Moving lights
- 250+Motion & video files
There are many production companies and there is Katapult. Most of them can't deliver what they promise, but when it comes to hybrid or in-person events nobody can beat the way Erik, Jay and Scott do. It's so easy to work with them, but at the same time the quality of the product exceeds all expectations. One of the best teams in the entertainment business.
Carlos VigoreauxDirector of Live Events, Market AmericaMore of our work
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